Business ToolsSales ToolsFree Tool

ARR Calculator

Calculate your Annual Recurring Revenue (ARR) from your customer count, average revenue per customer, and monthly churn rate — derived as 12 times your MRR.

How to Use ARR Calculator
  1. 1Enter your total customer count
  2. 2Enter your average revenue per customer
  3. 3Enter your monthly churn rate percentage
  4. 4Click Calculate to see your ARR (and underlying MRR)
Frequently Asked Questions

MRR = Customers × Average Revenue per Customer. ARR = MRR × 12. This tool computes both, with ARR as the headline figure.

Same underlying calculation and same inputs — this version is framed around the annualized ARR figure, while MRR Calculator emphasizes the monthly number. Both show both figures.

This tool's ARR is a simple run-rate projection (current MRR × 12) — it assumes your current MRR stays flat for 12 months, not accounting for expected growth or churn changes over that period.

Both are commonly reported — ARR is often preferred for high-level growth narratives, while MRR is preferred for tracking month-to-month operational health. This tool gives you both from the same inputs.

Related Tools

More from Business Tools