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Average Order Value Calculator

Calculate your Average Order Value (AOV) from total revenue and order count, plus general tips for raising it — the tips are standard educational pointers, not personalized to your specific numbers.

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How to Use Average Order Value Calculator
  1. 1Enter total revenue for the period
  2. 2Enter total number of orders for the same period
  3. 3Click Calculate to see your AOV and general tips to increase it
Frequently Asked Questions

AOV = Total Revenue ÷ Total Orders. A straightforward division from the two numbers you enter.

No — the tips shown (upselling, cross-selling, a free shipping threshold set above your AOV, bundle deals, volume discounts, loyalty rewards) are standard general-purpose tactics, not calculated recommendations tailored to your store.

Be consistent — most stores compute AOV on the product/order subtotal before tax and shipping, but use whichever convention you track internally so your AOV trend stays comparable over time.

RPV = AOV × Conversion Rate — raising AOV is one of two levers (along with conversion rate) that increases revenue per visitor. See Revenue Per Visitor Calculator.

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