Ecommerce ToolsPricing CalculatorsFree Tool

Dynamic Pricing Calculator

Scale a base price up or down by the ratio of current demand to average demand, with no upper or lower cap — enter a base price and two demand index figures to see the adjusted price.

How to Use Dynamic Pricing Calculator
  1. 1Enter your base price
  2. 2Enter your current demand index
  3. 3Enter your average/baseline demand index
  4. 4Click Calculate to see the demand-adjusted price
Frequently Asked Questions

No — this tool applies the demand ratio directly with no cap, so an extreme demand index (relative to average) will produce a proportionally extreme price change. Review the output before using it, especially at high demand ratios.

You supply both — 'current demand' and 'average demand' are inputs you determine from your own sales/traffic data (e.g. current sessions vs your typical daily average). The tool doesn't pull or estimate demand data itself.

It uses the same demand-ratio scaling idea as other dynamic pricing tools in this project, but this version has no maximum adjustment cap — check which version you're using if that matters for your use case.

No — purely a demand-ratio scaling of your own base price. Cross-check the result against competitor pricing separately using the Competitive Pricing Analyzer.

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